Mr. Pankaj Sikka
Manager - Licensing, Bioworld Merchandising
Pankaj Sikka has been amongst the founding members at Bioworld – India. He brings across an experience of over 12 yrs in functions like marketing and sales. Bioworld specializes in building licensed and private label brands with a unique cross category merchandising approach. We have a strong presence in all tiers of retail – through specialized distributors, modern retail and online e-commerce partnerships.
A suave brand manager at Bioworld Pankaj’s specializations include - deal origination and negotiations. A true net-worker with client relationship skills coupled with the hands-on in depth training received from Bioworld Inc. USA allowed him to be a strategic fit to establish the licensing function for Bioworld in India. He has been instrumental in developing the strategic vision and alliances for Bioworld for launching the licensed merchandise portfolio of – Disney, Marvel, Cartoon Network, Warner Bros, Mattel, Nickelodeon, DQE etc. He received his masters’ degree in management from Narsee Monjee (NMIMS) in Mumbai and is well traveled and exposed to diverse working environments globally.