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Franchise India 2014

11-12, 2014

Days Hours Minutes Seconds

Mr. Phaneendra P
General Manager, GMR Sports Private Limited

With an Honours degree in Commerce from Osmania University and an MBA from Sri Krishnadevaraya University, Mr. Phaneendra spearheaded sales & marketing for the last 23 years for some top organisations. He is currently working with GMR Sports Pvt Ltd, a franchise of Indian Premier League named "Delhi Daredevils". He has been a core member of the Team DD and GMR Sports for the last 5 years spearheading the local revenue stream of the franchise gate revenues, sponsor sales and merchandise.

Mr. Phaneendra has worked on the brand 'Delhi Daredevils' successfully over the years and have been able to establish a strong connect with fans. A major part of the career went for working with soft drinks major Coca-Cola and bottled water brand Bisleri. He worked with these major brands on sales, distribution and creating a distribution infrastructure to optimise the distribution costs.

Session 6

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With Prime Minister Narendra Modi asking MPs to adopt a village for Swach Bharat in his Independence Day speech, we at Franchise India have taken a cue and have turned it into our CSR initiative. With this, our aim is to draw the attention of franchisors to this noble cause by asking them to adopt the road where they have a shop/store/outlet and keep it clean. With franchisors opening so many stores across India, the day is not far where we will have a clean India.

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